A podcast is an audio or radio program that you listen to on demand.

In the era of voice assistants and connected speakers, podcasts are no longer a passing fad, but are a lasting support for demand-driven communication.

Less invasive and more flexible in its nomadic use, it allows you to reach and retain, via the smartphone, a captive audience during their available transport time: by car, metro or train.

It allows you to create a connection, go into details, create complicity and increase the level of knowledge and support of your audience.